Overview
CRM Designer – Leeds, LS11 5AD
Job Title
CRM Designer
Location
Asda House
Employment Type
Full time
Contract Type
Permanent
Hours Per Week
37.5
Salary
Competitive salary plus benefits.
Category
Software Development and Implementation
Closing Date
18 September 2025
Lets find your role:
Are you a talented Email Designer & Developer looking for an opportunity to drive forward the execution of personalised email experiences with engaging designs?
We have an exciting opportunity for a talented designer to create engaging, high-quality emails for Asda’s digital CRM channels. As an Email Designer & Developer, you will be responsible for the design, build, and testing of HTML emails ready for deployment through our Email Service Platform (ESP).
The Role
You’ll be a key part of an expanding CRM Design team within our in-house studio team. Working closely with wider teams such as CRM and Data Science to drive forward personalisation, within eye-catching on brand, email campaigns.
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Design industry leading, responsive emails that are true to the Asda brand.
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Creation of new, and art working of existing assets. Working with a variety of guidelines across multiple propositions, pricing, and lockups.
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Build emails using HTML & CSS coding languages. Set up dynamic areas to support data personalisation where needed.
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Test finished emails within our ESP ready for go live. Use litmus to check rendering across different email clients and devices to ensure we get the best user experience.
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Keep up to date with industry and best practice design trends.
Let’s find out about you
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Excellent design skills, experience using Adobe Creative Cloud. Knowledge of Adobe XD, Sketch or Figma would be beneficial.
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Have experience building responsive emails and/or web pages using HTML and CSS.
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Previous experience with an ESP such as Salesforce desired, but full training will be provided.
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Can work both independently and closely with a team
Everything you’ll love
To ensure we balance moments where we know we need to collaborate together and the need for flexibility, Asda has a hybrid way of working with a minimum 3 days a week in one of our Home Offices.Over and above this, each area of Asda may have additional requirements which may require spending more days in the office, visiting suppliers, stores or depots.
You will also get an excellent benefits package including:
- Discretionary company bonus
- Company pension up to 7% matched
- 15% colleague discount in store and online
- Free access to wellbeing services such as Wagestream, 24/7 virtual GP, counselling, health and dental cash plans and a 24/7 employee assistance helpline, alongside discounts across a range of services and activities, from airport parking, enhanced to theme parks and cinemas.
- Asda Allies Inclusion Networks – helping colleagues to make sure everybody is included and that our differences are recognised and celebrated
- Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.
We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves
